STRATEGY
Dynamic marketing results don’t happen by chance.
Research, insight, and planning are critical parts of a successful marketing program. Creating a strategy ensures you’re targeting the right people with appealing, relevant content at the most opportune time. The clearer the strategy, the more opportunities created.
Learn more about our strategy services and how they can impact your business, industry, and the world.
Values, Voice, Message & Image
Brand Strategy Development
Ntandem creates comprehensive platforms for brands to passionately tell their story to customers and prospects alike – engaging them in conversation, converting them to customers, getting them to buy again, and then turning them into brand advocates.
When it comes to developing a branding strategy, most companies equate this to choosing the logo design, font families, and color palette for their website and image package. Not many business owners take the time to develop and document a branding strategy.
In reality, there’s so much more that goes into developing and implementing a comprehensive brand. A brand strategy describes how the organization will establish a rapport and favorability with the market. It is an enduring emotional connection. In order for customers to choose your company over the competition, your brand strategy must become distinctive in their eyes and have an emotional connection inciting action.
More than the sum of its parts
Integrated
Marketing Strategy
Whether you want to attract new customers and grow sales, improve customer service, or increase productivity without adding overhead, we have the experience to develop a custom integrated marketing and technology plan that is measurable, flexible, and performance-driven.
Ntandem offers an integrated marketing and communication strategy that is a methodically designed plan created to outline and guide marketing activities with the aim of achieving specific outcomes. It’s the foundation upon which marketing decisions are made. The ultimate function of a marketing strategy is to focus your marketing objectives and campaigns and keep these efforts aligned with the wider company goals.
Reach, Act, Convert & Engage
Digital Marketing Strategy
We’ve honed an approach to providing tailored and unique, multi-channel digital marketing campaigns for growth-minded companies in various industries and with diverse business models. Our secret? Thousands of real-world campaigns have shown us customer buying patterns, unlocking new ways to convert prospects to customers, measuring performance and sharing results (and insight) along the way.
Every marketing strategy includes a digital strategy. This is because marketing goals put a focus on how the business can reach more potential customers, retain existing customers, and increase sales. And today, customers are online. Digital marketing has become one of the most effective ways to communicate because you can connect with your customers in their preferred channels. In this digital age, a comprehensive digital marketing strategy can help you reach increasing numbers of potential clients.